The documentary begins by examining Amatuzio’s early years growing up in Duluth, Minn. The story of those early years, as told by his family and friends, brings understanding of the personality that has faced every challenge and refused to accept defeat.

Amatuzio’s distinguished military career further demonstrates his determination to succeed. Interviews with his friends, family and fellow pilots detail the competitive spirit that challenged each of them to do and be their very best.

The documentary examines step by step how Amatuzio brought his revolutionary idea to reality, with his friends, family and business associates relating stories of his successes and setbacks along the way to successfully formulating the world’s first API qualified synthetic motor oil and building a successful business from the ground up.